Primo

Primo

4'0"
$599.99
Sale price  $599.99 Regular price 
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Primo

Liquid Force

Primo

$599.99
Sale price  $599.99 Regular price 
Size
Description

There’s a reason why we named this board the Primo – For 10 Years, it’s been our Numero Uno!

The Primo has earned it’s place as Liquid Force’s undisputed fan favorite and the most versatile board in the lineup. Tommy Czeschin’s ADI Model blends surf and skim into one mind-blowing ride with a fin setup that’s as flexible as your vibe each set.

Feeling flowy? Set it up with twin fins and slash like you're carving ocean waves. Feeling like spins and shuv-its? Drop in the single rear fin for a loose, skim-inspired feel. However you choose to ride, the Primo delivers smooth speed, quick snaps, and that “just one more pull” kind of fun!

Tommy’s been loyal to this board for years—and once you ride it, you’ll get why. Four sizes mean there’s a Primo for every style and every surfer.

Product Features

  • Dura-Surf Construction
  • Stringerless EPS Foam Core
  • Single Concave with Quad Channels
  • Squash Tail
  • EVA Surf Traction Pad
  • Tri Fin Setup
  • (2) Dual Tabbed Surf Style Side Fins
  • (1) Dual Tabbed SK Center Fin

Benefits

Two Rides, One Board, Crossover! – One of the most unique features about the Primo is its fin configuration. You can ride it as a Twin or a Skim…whatever fits the vibe on the boat!

Dura-Surf Construction – With all the performance features and light-weight design of a hand glassed surfer, but the resilience and dependability of a compression molded. Dura-Surf is where it’s at!

Our EVA Traction received a full makeover for 2026! Updated with square grooving and a micro-dot textured finish, our new traction pads are even easier on your feet without sacrificing an ounce of performance.

Redesigned arch bars for both your front and rear foot provide a nice landing pad for your feet when coming down from airs, or help you keep proper foot/body alignment on the board while throwing a meaty slash!

Return policy
  • If dissatisfied with your purchase, items may be returned for a full refund within 30 days with your receipt.  Without a receipt (within 30 days), you will receive a store credit.
  • Items must be in "like new" condition.
  • If returning a larger item, there may be a restocking fee applied. See store for more details.
Shipping
  • Free standard shipping is available on clothing orders of $75 or more within the continental United States. Orders are shipped via UPS, FedEx, or USPS, depending on size and destination.
  • Some oversized or heavy items may require additional shipping charges or are not eligible for standard shipping due to size or carrier restrictions.
  • Certain products are available for in-store pickup only and cannot be shipped. These items will be noted on the product page.
  • Local delivery may be available for select large items. Contact the store to confirm delivery availability, service area, and associated fees.

Friendly, Expert Guidance

Friendly, knowledgeable staff ready to help you choose with confidence.

Quality Gear You Can Rely On

Carefully selected gear built to perform and last.

Caring for the Outdoors

We support responsible outdoor practices and community-driven sustainability.

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